Gatorade vs SoBe: A positive trend

November 2, 2011 |

Usually artificial dyes are what make Gatorade to appear in different colors. I just came across with a Gatorade saying on the pack: “No artificial flavor or color.” My first reaction was like “Wow! They start listening to the consumers who do not want that artificial stuff!” And yes, this is true. As we, the consumers, started to turn our noses away from the artificial food additives, here you go, the food industry followed!

Gatorade pack

Gatorade pack

I am not so sure about the second part of their claim: “No high fructose corn syrup.” Why? Because as far as I know, Gatorade Co has never had added HFCS. They might also say: “Gluten free” or “No trans fat.” But it is important that Gatorade takes into account growing demand among the Americans for less artificial food colorants and less HFCS. And this is a positive trend!

Now let’s see what is inside of the “no artificial flavor or color” Gatorade. Unfortunately risks you take with this Gatorade are still high, DDFI = 15/5 = 3. Why so? Because of two artificial sugar substitutes (red segments in the diagram):

But you cannot trick your body with the artificial sweeteners without a price to pay; read an article A Role for Sweet Taste: Calorie Predictive Relations in Energy Regulation. While critics of artificial sweeteners keep raising safety concerns and the food industry keeps playing “there is nothing to worry about” mantra (as far as profits are growing), why should we, the consumers, take health risks that are completely avoidable? Does it worth to keep experimenting with sucralose, acesulfame potassium, aspartame etc. to find out ten years later or sooner that it was bad choice which damaged your or your children’s health? The problem is that when you or your loved one is diagnosed with cancer it is nearly impossible to establish a clear connection between a food additive consumed and the disease. For this reason you have no chance even to sue the food manufacturer.

Gatorade: A fake electrolyte

And the nutritional value of the Gatorade is very low DDNF = 5/34 ~ 0.15 because sugar (sucrose) is the only nutrient (except water) it delivers. Yes, you may need some electrolytes too but the amounts you get with Gatorade are so low that you will have to drink ~ 9.5 gallons of it to consume your daily potassium and ~1.5 gallons to  get your daily sodium!

Gatorade Mixed Berry: Risk and Nutrition

Gatorade Mixed Berry: Risk and Nutrition

With all the above in mind, it’s easy to see why plain filtered water is a better choice than any Gatorade including this of “no artificial flavor or color” one. Do you still want some sweetness? Then here is another alternative for you with “no artificial sweeteners”!

SoBe: A safer alternative

New sugar substitute Reb A (Stevia extract) appeared on shelves in SoBe Lifewater at the end of 2008. This vitamin beverage is close to FUZE Slenderize but significantly less risky because no chlorinated sugar or acesulfame potassium is added. You will get only minimal foreign food additive risk, DDFI = 6/30 = 0.2   and some nutrition too with DDNF = 30/33 = 0.9.

SoBe Lifewater: Risk and Nutrition

SoBe Lifewater: Risk and Nutrition

The main ingredients are:

Please note that while in general we need small amounts of vitamins, you can be at risk of overdose especially with Vitamins B added to so many beverages and baked goods.

I hope this report helps to take advantage of the positive trend and to make less risky  food choices for you and your kids!

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Category: Soft drinks, Sports drinks, Zero calories

Comments (4)

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  1. Mattie says:

    That was very interesting

  2. Annie says:

    This analysis is wrong. The package you showed is Gatorade (G series), but your analysis is based on the G2 series, which is their low calorie version. Regular Gatorade just has sucrose, i.e. sugar.

    • DyeDiet DyeDiet says:

      NO, Annie. Look, the Gatorade bottle you see next to the diagram came from the package. I have read the and analyzed ingredients from the label. That’s how it is. If you carefully look at the bottom cutting edge of the package’s photo you will note the upper part of G2 sign on the package. Maybe Gatorade is misleading – not me. But you are right, they use sugar instead of artificial sweeteners in some of their G drinks. You can go to the Dye Diet Calculator, type in Gatorade and see what the ingredients, risks and nutrition are. They add artificial colors to their G swill. In short, any Gatorade is junk, slowly hurting millions of consumers.

  3. Mattie says:

    Thanks this really helped me get info for my science project! I am comparing sobe life water and gatorade! Thanks again!